Welcome To The Blog!

 Welcome to Group Eevee's blog, run by students in CMMA 425 at Clark Atlanta University. Our goal is to persuade you through our blog posts that colorism exists in the media industry. 







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Colorism in Video Games

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    Colorism, or the lack of representation of Black people, is prevalent in media. A section of media that experiences colorism but doesn't garner enough attention is video games.     Video games  are games played electronically by manipulating images produced by a computer program on a display screen. They feature a multitude of games including: action, strategy, sports, adventure, simulation and more topics.      A game that possesses a lack of representation of dark skin people is Man of Medan . There are four Black characters; three of the Black characters are light-skinned (non-antagonists), while the other Black character is a pseudo kidnapper/ thief, and he’s the darkest of all three of them. He is made to look scary in the game, while the other three are not.     Additionally, in T elltale’s The Walking Dead , the main character Clem is black, and she is made to look racially ambiguous. Both of her parents are black, but he...
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Colorism Between Light Skin And Dark Skin Women Are Not Only Shown in film

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     Colorism is just as prominent in the music industry as it is in the film industry. Lighter skinned women are oftentimes given better opportunities within the music industry. An example is Destiny Child, one of the most popular R&B groups in the late '90s. Destiny Child has changed their group members a few times while they were together, however, one thing that never changed was Beyoncé as the lead singer. Beyoncé happened to be the lighter woman out of the group. Destiny Child's former manager (also Beyoncé's father) Mathew Knowles even said himself, after the group separated, that "Beyoncé's career was affected by her lighter skin and that the effect might have been the opposite for Destiny child's bandmate Kelly Rowland," (woman on the right) as stated on the article ''Mathew Rowland says Beyonce's Career Benefited, Kelly Rowland's suffered From Skin Tone Bias" on Variety. Another example of colorism taking place in the mus...
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Misrepresentation of Dark Skin Women in Film.

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  For years, dark skin women have often been misrepresented in the film industry despite their remarkable contributions and tremendous pathways they have left behind. In the film industry, darker skin tones are not seen as suitable because of the ugly slave stereotypes passed down from generation to generation. There is a societal norm that wants to see lighter skin toned women on film because it is perpetuated that dark-skinned women bring only hurt and anger to the scene. Although darker skin toned women have left an unmatched impact on the world due to the film industry's fixation on the eurocentric feature, they have often been portrayed by lighter skin toned actresses that are dressed up to fit the description.  For example, in 2016, actress Zoe Saldana portrayed the world-renowned singer and actress, Nina Simone, in a film about her life. Being that Nina Simone is a darker woman, Zoe Saldana’s fair complexion had to be altered to fit the description. It is questioned why...
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